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The Future-Ready Brand: AI Tools for Creative Professionals

Overview 552 Lovely Attendees
Phil profile
Your Host

Phil Pallen

Brand Strategist at Phil Pallen Collective, LLC.

Orlando, FL, USA

Brand strategist, keynote speaker, personal branding expert.

About this FieldTrip

Join Brand Strategist Phil Pallen to explore practical AI tools and tactics that can streamline your creative workflow, enhance your brand, and save you time. Learn steps to uniquely position your brand with the help of AI, and build an effective brand—including a mood board, photography, color, and complementary typography.

Phil will demonstrate each stage using Adobe Express and Adobe Firefly, sharing insights from his career with nearly 400 clients in over 30 countries.

Leave with personalized recommendations and a clear plan to elevate your brand using AI.


Agenda

  • Position (or reposition) your personal or company brand for success

  • Write a strong positioning statement using an AI-powered formula

  • Develop a winning mood board to inspire your visual brand

  • Create a comprehensive logo system for web and print use

  • Choose color and typeface for your brand

  • Build an effective brand with dynamic photography, including AI-generated images and stock photos

  • Achieve clarity on exactly what you need to do, step by step


What to know or bring

  • Log into your free account on Adobe Express today to follow along!


What to expect

Workshop format!

A hands-on session where participants get to build, craft, or create something tangible.

It will be recorded!

The recording will be shared within 24 hours in the follow up email for a 30-day window, and available at the top of this page. Make sure to register for access!

Learn more about FieldTrips


This FieldTrip was made possible by

Phil profile
Your Host

Phil Pallen

Brand Strategist at Phil Pallen Collective, LLC.

Orlando, FL, USA

About Phil Pallen

Brand strategist, keynote speaker, personal branding expert.


Attendees

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Rayshauna Gray

Entrepreneur & Researcher at The Gray Area.

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Mya Adjamah

Turbulent advocate. Creative problem-solver.

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Jena Esquivel

Creative Lead at Willmeng Contruction.

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Taluah Girard

Creative Development Manager at Women in Informal Employment: Globalizing and Organizing (WIEGO) Ltd..

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Wendy Puffer

Owner, CEO at Marion Design Co..

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Shomari Perry

Creative Director at Dem Sugar.

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Reeteka Guttigraharam

Student at sreyas institute of engineering & technology.

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Sobia Hussain

Marketer / Artisan at Vicuña Media / The Olive Tree Soap Company.

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Unnamed

Scout Schultz

Executive Administrator at Core Schedule.

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How to make the most of FieldTrips

The FieldTrips experience is defined not only by what the host has to share, but also by how we show up individually and collectively. The way we show up impacts our capacity to be moved, inspired, and activated.

Show up fully

Get ready to be immersed! Engage with smiles, nods, waves, emojis. Share in the chat. Get cozy. Turn off notifications. Sip your favorite beverage.

Stay curious

Wear your beginner’s hat. Go with the flow. Welcome the stumbles and fumbles. Congratulate yourself for trying. Keep going! 

Celebrate your host

Our hosts are members of the CreativeMornings community—just like you! Everyone comes to this with different backgrounds—a lot of our hosts have never done anything like this before! And we love that! Cheer them on when something goes awry and when it goes perfectly.

Support each other

We’re all figuring things out in real time. Celebrate, rather than critique emerging ideas. Cheer each other on as you try new things.  Try “Yes! And…” in conversation.

Not vibing?

It’s 100% okay when a FieldTrip does not resonate with you. Pop out quietly and try another experience later. Fill out the survey with your feedback (no dms to host or chat commentary, please.)


This FieldTrip was made possible by